Articles

Darrin Gitlitz, owner of New York Honda Yamaha, brings so much charisma to his dealership in Long Island City, it’s no wonder his dealership is so highly rated among customers and OEMs alike.  Darrin is the kind of guy that cares about (and very passionately) in taking the best care of his customers as possible.  And that attitude has seeped its way into the culture of the entire shop.  Customers get a big, boisterous, warm welcome when they join the New York Honda Yamaha family.  Darrin recognizes that his website is a first-stop for some folks before they walk in his doors.  So, he wanted a way to generate leads from his site that translated into floor traffic, and most importantly…more folks joining the New York Honda Yamaha family.

Darrin activated the Lead Magnet, which is a customizable lead generating feature that is included in the Local Web Dominator program.  He selected the “Internet Only Add On Offer” as his premium (which is one of the most popular premiums, with the highest response rate).  The Lead Magnet is available for website visitors to click on every page of the website, but it pro-actively opens up automatically on the new & used inventory pages of the website.  It’s designed to encourage leads from folks who are most likely to purchase a new or used unit.

In the 2 months since activating the Lead Magnet, it has generated over 80 unique leads for the sales team at New York Honda Yamaha.  That’s 40 leads per month!  

So, while Darrin will continue to greet his customers in the dealership with his contagiously charming personality, the Local Web Dominator program will continue to drive folks to the dealership for him and his sales team to win over.  Combined with their excellent customer service, great prices, and overall top-notch team, New York Honda Yamaha is adding folks to their family pretty regularly thanks to the Lead Magnet.

Want to give your raving fans a stage to shout your praises in a way that leads to killer social proof (and ultimately impacts future buying decisions for new customers)?  Give us a call at 877-242-4472 and we’ll show you how to get started.